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SEO Tips: Did You Know These Search Ranking Factors?

By | Sep 21st, 2015 08.12 AM | View all posts in Tips & Tricks

When we talk about SEO and search rankings, we tend to zoom into the topic of link building and content marketing, while in fact there are other important factors to consider as well.

In this article, let’s take a look at 3 highly significant search ranking factors that frequently gets overlooked.

seo ranking factor more

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Top 5 On-Page SEO Must-Dos for 2014

By | Apr 11th, 2014 04.29 AM | View all posts in Search Engine Optimization

As the year 2014 continues unfolding, business owners are recognizing that employing effective on-page SEO techniques is still a critical factor that can determine their search ranking in major engines such as Google, Bing, and Yahoo. With this idea in mind, you may find it helpful to review this list of top 5 on-page SEO must-dos for the year:

Top 5 on-page seo must do's

 

Image source: designweblouisville.com

1. Great Content.

Although this on-page SEO must-do may seem trite or obvious, it really isn’t. Content is still king and many website owners are still failing to acknowledge the truth of this statement. In order to ensure that your website can catch and keep the attention of your audience, it is important that your blogs, articles, and product pages are full of lively, informative content. In general, academic language should be kept to a minimum and paragraphs should be no longer than five or six sentences. Additionally, the content should be clear and concise rather than wordy and convoluted.  more

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[Infographic] Website Ranking Factors that Really Matter

By | Mar 26th, 2014 07.29 AM | View all posts in Search Engine Optimization

seo ranking factors that matter

There are total of 200+ ranking factors; a fact that we all know but how do each factor actually effect your website rankings? This infographic serves as a good starting point to gain more insights into what you could do to help improve your website’s organic ranking in Google and other search engines.

TECHNICAL SEO CORRELATION WITH SERP | ON-PAGE FACTORS MATTER

Length of URL: 0.16

Keyword in Title: 0.12

Existence of Description: 0.06

Existence of H2: 0.05

Site Speed: 0.04

Existence of H1: 0.03

Keyword in Domain Name: 0.03

Video Integration: 0.03

Keyword in Description: 0.02

Keyword in URL: 0.01

THINK RESPONSIVE | RESPONSIVE RANKS BETTER

Responsive Website will have the backlinks of your original website just like that

Google ranks sites optimized for mobile higher in mobile search

90% of smartphone searches results in a purchase or a visit to a business

67% of users claim they are more likely to purchase from a mobile-friendly website

Google Likes Repsonsive

61% of visitors will return to Google to find a site that is easily readable

CREATIVE CONTENT | GOOD CONTENT CAPTURES LINKS

Videos on landing pages increase conversion by 86%

77% of your audience read blogs

65% of your audience are visual learners

Post with videos attract 3 times more inbound links than plain text post

89% testimonial effectiveness rating as a content marketing tactic

SOCIAL SIGNALS | SOCIAL SIGNALS IMPROVE SERP

Social Signal Experiment: 6 websites, same niche.

The results:

100 Google+ followers: 14.63% ranking improvements

300 Google+ votes: 9.44% ranking improvements

70 Facebook share & 50 likes: 6.9% ranking improvements

50 Tweets: 2.88% ranking improvements

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