Thank you for contacting us!
Hear from us in no more than 24-hours!

Archives

We are one of the fastest growing, performance driven digital marketing and concept development firms in Asia

Emojis Officially a Search Term!

By | Oct 31st, 2014 06.30 AM | View all posts in Search Engine Optimization

Bing has just made it possible for search users to use Emojis (smileys) as search terms! Is that possible? Yes it is and you can check how it works on Bing already.

On October 27, 2014, this officially became possible. According to the company:

“With the explosion of mobile devices and the ubiquity of texting, it has become a shorthand language used by billions of us around the world,” wrote Nick Roberts, senior program manager at Bing Relevance & Intent, in a blog post. “We want you to be able to search the same way you communicate every day.”

Search works perfectly alright if you were to use a single emoji or in combination with other keywords and terms.

Here’s some screencaps of how emoji search would appear:

emoji 1

emoji 2

emoji 3

emoji 4

 

source: searchenginewatch.com

Continue reading >

comments
0

Google Voice Search Users and How They Use it

By | Oct 29th, 2014 11.12 AM | View all posts in Tips & Tricks

Did you know you can search Google using your voice? For some it might be something new but for some its old news. This function was introduced back in June 2011 and only is supported in Google Chrome. Here’s a quick video on how to use the function.

Google’s Mobile Voice Study (Northstar Research) recently conducted a survey amongst 1,400 Americans across all age groups through an infographic which clearly shows who uses the voice function where and how they use it exactly. more

Continue reading >

comments
0

21 Interesting Facts About the Internet

By | Oct 24th, 2014 02.42 AM | View all posts in Infographic

interesting facts about the internet

2014 marks the year where the Web officially turns 25 years old. To be more exact, August 19 is the day that inventor of the World Wide Web Tim Berners-Lee released the code of the WWW to the public. We decided to draw up an infographic showing you 21 interest facts about the internet that most people don’t know about. more

Continue reading >

comments
0

Why Using a Holistic SEO Approach is Key in 2015

By | Oct 22nd, 2014 03.31 AM | View all posts in Infographic

out with the old(Image Cr: madglory.com)

Before we begin, let’s take a closer look at each individual term means and what it means.

SEO – Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. – Wikipedia

Holistic – Relating to or concerned with wholes or with complete systems rather than with the analysis of, treatment of, or dissection into parts. – Webosis

As online marketing becomes more and more customer-oriented and customer-centric, businesses need to revise their online marketing strategies. Not only consumers, but even search engines like Google are turning their algorithm to cater to high quality content and more focused attention on social signals.

To understand the Holistic SEO better, we first need to take a look at what traditional or ‘old’ seo is and how it works. more

Continue reading >

comments
0

Digital Matters#7: Syndacast on Mobile Marketing 2014

By | Oct 21st, 2014 01.34 AM | View all posts in Marketing

On 16 October 2014, Syndacast’s team joined thumbsup Digital Matters event #7 at LaunchPad Bangkok. Along with other experts and digital gurus, Patrick Lozare and Chalit Theerachitkul from Syndacast shares with event participants insights on “Mobile Marketing: The Next  Gen with Real Time Bidding and Measurement Performance”.

A round of applause to the duo for their in-depth insights into mobile marketing. Click here to download the Mobile Marketing Big Data Presentation.

Thumbsup Digital Matters 2014

more

Continue reading >

Content Marketing: Under the Microscope

By | Oct 6th, 2014 02.08 AM | View all posts in Search Engine Optimization

We’re almost at the end of 2014 and content marketing is as strong as ever. Trends suggest that content marketing will gain more importance as we move into 2015. In this article, we’re going to go back in time a bit to the very beginning to gain a better understanding of where the practice all came from and really dig into the facts and figures this year, followed by an overview of key opportunities and challenges.

A GLIMPSE INTO THE PAST

Content marketing started early in 4200 B.C. when a cave painting was discovered that translates to mean “6 Ways A Spear Can Save You From A Wild Boar.” In 1895, John Deere launched the magazine: The Furrow which continues to run under the same name today and available in digital format. It is published in 12 languages and has 1.5 million circulations in 40 countries. In 1900, Michelin launched a 400 page guide: The Michelin Guides which was created to help drivers maintain their cars and find decent lodging while on the road.

content marketing evolution more

Continue reading >

comments
0

Digital Summit: Online Solutions for Hotels Event Recap

By | Oct 3rd, 2014 12.39 PM | View all posts in Event

On October 1, 2014, Syndacast held a digital workshop/seminar at the Amari Pattaya, focusing on the implementation of digital marketing in the hospitality niche. The seminar was lead by Wolfgang Jaegel, Doy Moreau, Oliver Wilke and other speakers from the company.

Syndacast
Syndacast

The Digital Summit: Online Solutions for Hotels Event began at 9 AM sharp as Wolfgang Jaegel, Syndacast Founder & CEO warmly welcomed guests and introduced the guests to Syndacast. After Wolfgang’s speech, Syndacast’s Chief Marketing Officer, Doy Moreau took center stage, followed by Head of Biz Dev, Oliver Wilke and concluding with a discussion about content marketing, lead by Monlamai Vichenwanitchkul.

Syndacast
Guests at Amari Ocean Pattaya

After lunch, guests sat at roundtable sessions to learn more about digital marketing and its diverse categories. Several Syndacast speakers each sat at each table and answered questions put forth by interested guests.

The highlight of the event was giving out prizes to three winners from the lucky draw. All three giveaways amounted to $15,000 USD, courtesy of Syndacast.

Syndacast
Lucky Draw Winner

1. $5,000 USD Adboost Web Traffic Package

2. New Responsive Website Design, valued at $5,000 USD

3. 1,000 Targeted High Quality Facebook Fans Package

This digital summit hosted by Syndacast on October 1, 2014 was a success. The event bridges the gap between like-minded industry gurus to interested hoteliers.

Continue reading >